Donations to the RSPB Charity almost top £40,000
Bird & Wild Coffee donates 6% of all our sales to the RSPB Wildlife Charity.
Since we launched in September 2017, the current total of funds we've donated to the RSPB wildlife charity is now:
£39,063.18
That's the equivalent of:
- Creating 336,969 square metres of precious heathland
or
- Creating 151,635 metres of wildlife friendly hedgerow
Source: https://www.rspb.org.uk/join-and-donate/donate/regular-donations/
How many other coffee companies do as much as this?
We think we're globally unique for giving 6% of all our sales to charity.
Watch out for "ethical" brands donating a "% of profits"...this can mean absolutely anything.
Some very well known food and drink brands, not naming names, have offered a percentage of profits, then using clever accounting strategies, have had almost zero profits available for their ethical goals.
A percentage of sales is clear and honest about what we give back.
Correct as of: May 2022
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